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Off-Page SEO & Authority Building
Off-Page SEO
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Learning Outcome
4
Understand Off-Page SEO sheet management
3
Identify common Off-Page SEO strategies
2
Explain the importance of Off-Page SEO
1
Define the concept of Off-Page SEO
Topic Name-Recall(Slide3)
Text
Hook/Story/Analogy(Slide 4)
In a city, there were two teachers who both had excellent knowledge and teaching skills.
Hook/Story/Analogy(Slide 4)
The first teacher only taught students inside his classroom. He did not participate in events or interact with other teachers.
The second teacher also taught students but additionally spoke at seminars, attended workshops, shared study materials, and received many recommendations.
Hook/Story/Analogy(Slide 4)
Over time, the second teacher became very popular across
the city.
Hook/Story/Analogy(Slide 4)
More students wanted to learn from him because many people recommended him and talked about his expertise.
Even people who had never met him trusted his reputation.
Hook/Story/Analogy(Slide 4)
Moral of the Story
Reputation grows not only by what you do internally, but also by how others recognize and recommend you.
Transition from Analogy to Technical Concept(Slide 5)
Github
Core Concepts (Slide 6)
Core Concepts (Slide 7)
Core Concepts (.....Slide N-3)
Summary
4
Maintain a sheet to record submission activities
3
Uses various submission strategies to build online signals
2
Provides benefits like better rankings, credibility, and visibility
1
Off-Page SEO builds website authority outside the site
Quiz
Which of the following is an example of an Off-Page SEO activity?
A. Optimizing meta description
B. Adding heading tags (H1, H2)
C. Sharing website content on social bookmarking sites
D. Changing website theme
Quiz-Answer
Which of the following is an example of an Off-Page SEO activity?
A. Optimizing meta description
B. Adding heading tags (H1, H2)
C. Sharing website content on social bookmarking sites
D. Changing website theme
Search Engine Optimization - Off-Page SEO
By Content ITV
